Raenali Marketing Coordinator
Award-winning healthcare marketer Mollyn Shew is an accomplished marketing coordinator who has managed and executed strategic marketing programs for more than two decades. Her vast breadth of experience includes integrated marketing campaigns, business development, patient acquisition, vendor relations, trade shows, sales meetings, high-level executive focus groups, user conferences and customer events. During her career, Mollyn has successfully generated qualified leads and revenue, while improving the bottom line for a variety of healthcare and technology organizations.
As marketing coordinator for Dallas Nephrology Associates (DNA), Mollyn has been handling marketing initiatives for nephrology practices since 2010. At DNA, her marketing duties involve patient acquisition, branding, messaging, social media, online presence, marketing collateral, direct mail and others. A trusted colleague of Dr. Lauriat’s, Mollyn was asked to lead marketing efforts for Raenali Publications in 2017.
Volunteering in her local community and for national kidney organizations is also important to Mollyn. Her volunteer activities include supporting the National Kidney Foundation’s Kidney Walk, Genesis Women’s Shelter Adopt-a-Family Program and the annual food drive for the North Texas Food Bank.